The packaging design for “Be You” Botanical Body Wash is sleek and sophisticated, emphasizing simplicity and nature. The design features earthy tones and botanical illustrations that highlight the natural ingredients and paraben-free formulation of the product. The use of minimalistic typography, with the words “Be You” prominently displayed, reinforces a message of individuality and self-care. The background complements the product’s organic theme, creating an inviting and serene aesthetic. With the sans-serif font,  rounded, modern feel that contrasts with the more traditional Athelas font. It is used in uppercase, contributing to the clean and approachable design.Overall, the packaging design effectively communicates the brand’s focus on natural, high-quality ingredients while appealing to consumers who value both elegance and purity in their personal care products.